What Is Oud? A Beginner’s Guide to the World’s Most Luxurious Fragrance Ingredient

If you’ve ever walked into a perfume shop and found yourself drawn to a rich, smoky fragrance that lingers long after you’ve left, chances are you’ve encountered oud. Revered for centuries in the Middle East and South Asia, oud is one of the world’s most prized fragrance ingredients. From affordable everyday perfumes to luxury niche […]