Tag: projection

The Wrist-Rubbing Lie: 7 Application Habits Ruining Your Perfume

editorial photograph of a woman's hand holding an elegant glass perfume bottle about a hand's length away from her other wrist, spraying a fine, delicate mist onto the inner wrist. Her wrists are clearly apart, not touching. Delicate gold bangle on the wrist

Spray, rub your wrists together, dab behind the ears. Most of us learned to apply perfume by watching our mothers, aunts or older sisters. It feels natural. It feels right. But some of the most common perfume application habits are quietly cutting your fragrance’s life short. You blame the perfume for not lasting, when the […]

What Is Sillage? And Why Projection Isn’t the Same Thing

Perfume bottle surrounded by rose petals on a cream surface with a soft mist trail drifting away, showing what sillage in perfume means

Someone walks past you in the office and says, “You smell amazing.” But you sprayed your perfume three hours ago and can’t smell a thing. So is it still working or not? The answer comes down to two words every perfume lover in India should know: sillage and projection. They sound similar, and most people […]